Four pillars. Senior attention, every engagement.
No handoff to junior team after the sale. The person who designs the architecture builds it, ships it, and hands you the keys. A small senior team — every seat occupied by a practitioner, not a project manager.
Custom software,
websites & applications.
The work that doesn’t exist yet. Greenfield builds, rescues of stalled projects, and the migrations that move you off platforms you’ve outgrown.
Web & app development
Next.js, React, Webflow, Framer, native iOS. Opinionated enough to ship, flexible enough to hand off.
Platform migrations
WordPress → Webflow. Legacy stacks → modern ones. You keep the keys to everything afterward.
App rescue
Taking over failed or stalled development projects. Paid discovery first, so you know where you stand.
Database & infrastructure
PostgreSQL, Supabase, Fly.io. Files over databases when it makes sense. Readable over clever.
Managed technology & operational infrastructure.
The work nobody should have to think about. Hosting, certs, App Store submissions, CRM pipes, all quietly handled so you can stay focused on your mission.
Apple Developer & App Store
Team management, submissions, compliance, releases. You focus on the product.
Hosting, CI/CD, domains
Deployment pipelines, DNS, certificates, uptime monitoring. Nothing flashy, just handled.
CRM & business systems
Zoho, RealPage, Salesforce, Virtuous. Integrations that behave, documented as they’re built.
Ongoing support
Clients never have to manage their own deployment tools. That’s what you pay us for.
Marketing operations & performance stewardship.
Stewardship of attention. Disciplined marketing ops for lean teams, weekly monitoring, monthly reviews, honest reporting, no vanity metrics.
Paid social (Meta)
Weekly monitoring. Monthly reviews. Creative rotation matched to performance, not hunch.
Email marketing
Campaigns and list management, built for deliverability and honest opt-in hygiene.
Performance audits
A written accounting of where the money’s going and what it’s earning you, plainly.
Stewardship of attention
Small teams, big mandates. A marketing partner that behaves like a fiduciary, not a vendor.
AI workflow consulting & training.
You have Claude subscriptions and inconsistent results. The gap is architecture — the folder systems, context files, and prompting frameworks that make AI outputs reliable and specific. We set that up, without custom software or an engineering team.
Workshop (half-day or full-day)
Team training covering the core framework, folder architecture, and Claude Code in practice. Each participant leaves with a working CLAUDE.md for their own role.
Workflow build
We build the folder architecture and context system for one specific business workflow: client intake, content production, operations, research, proposals, or reporting.
Implementation sprint
Full AI adoption engagement: workflow audit, architecture build, team training, and 30 days of refinement. Documented for internal handoff or ongoing use.
What you get
A system your team can operate without us. No ongoing vendor dependency. No custom software. Just the layer that makes Claude actually work at the level your work demands.
Scope fits the work. Not the other way around.
Fixed-fee
For well-defined deliverables with clear acceptance criteria.
Not-to-exceed hourly
For shifting scopes with budget ceilings agreed up front.
Milestone-based
For larger builds with discrete, reviewable checkpoints.
Monthly retainer
For continuous development and operations responsibilities.
No minimum engagement. No retainer required to start. Project work begins with a paid discovery engagement: a written plan you own outright, whether or not we build it together.